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At the same time, there are important challenges that we are facing in our own profession such as changing models and innovations for teaching and learning, increasing pressure to publish in “A” journals, tensions over the MBA market, and the evolving nature of the university business model. We, members of the are in a privileged position to produce and disseminate knowledge to address these challenges. However, there are dichotomies that stand in the way of producing actionable knowledge to address these monumental challenges. In many cases, these are self-imposed dichotomies that have emerged over time and produced strong professional and personal identities. In turn, these barriers often prevent us from creating and sharing knowledge that would create value for individuals, organizations, society, and our own profession. Examples of these dichotomie...